Big Data

Datafication
Quantifying the world
• double-entry bookkeeping, math, navigation
When words become data
• content vs. data | digitizing content vs. datafying content
When location becomes data
• GPS, longitude/latitude system
• insurance from pooled risk to individual action. reality mining.
When interaction becomes data
• facebook, moods datafied
Datafication of everything
• floors
• the “quantified self”

–>What is the relationship of datafication to quantification? of datafication to digitization?

Risk
Privacy
• secondary users of data
• big data aids deanonymization
Probability and punishment| Propensity vs. prevention
• predictive policing
• profiling
• correlation vs. causation
Fetishization

–>What three broad features of a data privacy policy do you think are essential?